Sunglasses big enough to be seen from anywhere in Morocco.
Lnko is a Moroccan eyewear brand. For its denim collaboration with A/conic, we imagined a takeover: giant frames turning up in the most iconic places of the country. Lifted by helicopter between the Twin Center towers in Casablanca. Planted on a ski slope in Ifrane. Loaded on a pickup in the dunes of Erg Chebbi. Leaning on the ramparts of Marrakech, with the Atlas behind.
Then a studio series on an indigo canvas, with the "Plav" and "Cetina" models and their denim inserts. Built from the real frames.
Concept. Not commissioned by Lnko or A/conic.